{"id":21381,"date":"2026-08-19T15:13:59","date_gmt":"2026-08-19T13:13:59","guid":{"rendered":"https:\/\/rusty.fi\/privacy-policy\/"},"modified":"2026-09-03T11:35:22","modified_gmt":"2026-09-03T09:35:22","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/rusty.fi\/en\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"<p>Effective as of: August 19, 2026<\/p>\n<p>This Privacy Policy explains how WP2 OY (hereinafter \u201cRusty,\u201d \u201cwe,\u201d or \u201cthe company\u201d) processes personal data when you use the website rusty.ee (hereinafter \u201cthe website\u201d).<\/p>\n<p>Our goal is to protect the privacy of our website visitors and customers and to process personal data in accordance with the European Union\u2019s General Data Protection Regulation (GDPR), the Estonian Personal Data Protection Act, and other applicable laws and regulations.<\/p>\n<p><strong>1. Data Controller<\/strong><\/p>\n<p>The controller of personal data is:<\/p>\n<p>WP2 OY<br \/>\nRegistration Number: 3346362-6<br \/>\nAddress: Kaisaniemenkatu 3 C, Helsinki 00100<br \/>\nEmail: info@rusty.fi<br \/>\nPhone: +372 58 527 204<\/p>\n<p>For questions regarding privacy, please contact us at the email address listed above.<\/p>\n<p><strong>2. What personal information do we collect?<\/strong><\/p>\n<p>Depending on how you use the website, we may process the following data:<\/p>\n<p>first and last name;<br \/>\nemail address;<br \/>\nphone number;<br \/>\ncompany name and job title;<br \/>\ncontent of an inquiry or message;<br \/>\ninformation necessary for processing an order, price quote, or other service;<br \/>\ntechnical data related to the use of the website, such as IP address, browser type, and device information;<br \/>\ndata collected through cookies and similar technologies;<br \/>\nother information that the user voluntarily provides to us.<br \/>\nWe do not collect more personal data than is necessary to fulfill a specific purpose.<\/p>\n<p><strong>3. How and for what purposes do we use personal data?<\/strong><\/p>\n<p>We process personal data primarily for the following purposes:<\/p>\n<p>Responding to Inquiries<\/p>\n<p>If you send us an inquiry via the contact form, email, or another channel, we will use the information you provide to contact you and respond to your inquiry.<\/p>\n<p>Preparing Price Quotes<\/p>\n<p>In the case of a price inquiry or a custom order, we use the information provided to prepare and send a suitable quote.<\/p>\n<p>Services and Products Offered<\/p>\n<p>Personal data may be processed for the purposes of establishing and managing customer relationships, fulfilling orders, providing products and services, and offering customer support.<\/p>\n<p>Ensuring the Website&#8217;s Operational Readiness<\/p>\n<p>Technical data may be processed to improve the security, functionality, and user experience of the website.<\/p>\n<p>Analytics and Marketing<\/p>\n<p>If you consent, we may use cookies and similar technologies to analyze website usage, display advertisements, and measure the effectiveness of our marketing activities.<\/p>\n<p><strong>4. Legal Basis for the Processing of Personal Data<\/strong><\/p>\n<p>We process personal data, depending on the circumstances, on one or more of the following legal bases:<\/p>\n<p>performance of a contract or taking steps prior to entering into a contract\u2014for example, when responding to a customer inquiry or preparing a price quote;<br \/>\ncompliance with a legal obligation\u2014for example, fulfilling obligations related to accounting and tax reporting;<br \/>\nlegitimate interest\u2014for example, to ensure website security, prevent fraud, or develop our services;<br \/>\nconsent\u2014for example, for the use of certain cookies or for direct marketing, if consent is required.<br \/>\nYou have the right to withdraw your consent at any time. Withdrawing your consent does not affect the lawfulness of processing that took place before the withdrawal. <\/p>\n<p><strong>5. Cookies<\/strong><\/p>\n<p>This website may use cookies and similar technologies.<\/p>\n<p>Cookies are small text files that are stored on a user&#8217;s device and help a website function, analyze usage, and improve the user experience.<\/p>\n<p>We use the following categories of cookies as needed:<\/p>\n<p>Essential cookies \u2013 for the website to function properly;<br \/>\nPreference cookies \u2013 to remember user choices and settings;<br \/>\nAnalytical cookies \u2013 to collect statistics on website usage;<br \/>\nmarketing cookies \u2013 to measure and personalize ads and marketing activities.<br \/>\nWe use non-essential cookies only if we have obtained the appropriate consent.<\/p>\n<p>Users can change their cookie preferences through the cookie settings displayed on the website.<\/p>\n<p><strong>6. Third Parties<\/strong><\/p>\n<p>To operate the website or provide services, we may use third-party service providers, such as:<\/p>\n<p>Web hosting and server service providers;<br \/>\nIT and web development service providers;<br \/>\nanalytics and statistics services;<br \/>\nadvertising and marketing platforms;<br \/>\nemail and communication service providers;<br \/>\npayment and accounting service providers;<br \/>\nother service providers whose involvement is necessary for the organization of our operations.<br \/>\nSuch service providers may process personal data only in accordance with our instructions and within the limits of applicable data protection requirements.<\/p>\n<p>When we use service providers that involve the transfer of personal data outside the European Economic Area, we implement safeguards in accordance with the GDPR.<\/p>\n<p><strong>7. How long do we retain personal data?<\/strong><\/p>\n<p>We retain personal data only for as long as necessary to fulfill the purpose for which it was collected or to comply with our legal obligations.<\/p>\n<p>For example:<\/p>\n<p>We retain customer and contractual data in accordance with our contractual and legal obligations;<br \/>\nWe retain inquiry data for as long as necessary to respond to the inquiry and manage a potential customer relationship;<br \/>\nWe retain accounting-related data for the period specified by law;<br \/>\nWe retain data related to marketing consent until the consent is withdrawn or until retention is no longer necessary.<br \/>\nAfter the retention period ends, the data is deleted or anonymized.<\/p>\n<p><strong>8. Your Rights<\/strong><\/p>\n<p>Under the GDPR, you have the right to:<\/p>\n<p>find out what personal data we process about you;<br \/>\nrequest the correction of your personal data;<br \/>\nrequest the erasure of your personal data;<br \/>\nrequest the restriction of the processing of your personal data;<br \/>\nobject to the processing of your personal data;<br \/>\nreceive your personal data in a structured and machine-readable format, if the right to data portability applies;<br \/>\nwithdraw your consent;<br \/>\nlodge a complaint with the data protection supervisory authority.<br \/>\nTo exercise your rights, please contact us at [email].<\/p>\n<p>In certain cases, we may have the right or obligation to refuse your request, for example, if retaining the data is necessary to comply with a legal obligation.<\/p>\n<p><strong>9. Direct Marketing<\/strong><\/p>\n<p>If you have given your consent or if we have another legal basis, we may send you information about our products, services, offers, and news.<\/p>\n<p>You always have the right to opt out of marketing communications. To opt out, you can use the opt-out link included in the marketing communication or contact us. <\/p>\n<p><strong>10. Data Security<\/strong><\/p>\n<p>We implement appropriate technical and organizational measures to protect personal data from accidental or unlawful destruction, loss, alteration, unauthorized disclosure, or access.<\/p>\n<p>However, absolute security cannot be guaranteed for data transmitted over the Internet.<\/p>\n<p><strong>11. Minors<\/strong><\/p>\n<p>This website and our services are not intended for minors. We do not knowingly collect personal information from minors without the necessary legal basis to do so. <\/p>\n<p>If we learn that we have collected a minor\u2019s personal data without a valid basis, we will take reasonable measures to delete that data.<\/p>\n<p><strong>12. Changes to the Privacy Policy<\/strong><\/p>\n<p>We may amend these privacy terms from time to time to reflect changes in our operations, website, the technologies we use, or applicable laws.<\/p>\n<p>The new version will be published on the website, and a new effective date will be added to it.<\/p>\n<p><strong>13. Contact<\/strong><\/p>\n<p>If you have any questions about this Privacy Policy or the processing of your personal data, please contact us:<\/p>\n<p>WP2 OY<br \/>\nRegistration Number: 3346362-6<br \/>\nAddress: Kaisaniemenkatu 3 C, Helsinki 00100<br \/>\nEmail: info@rusty.fi<br \/>\nPhone: +372 58 527 204<\/p>\n<p>Last updated: August 19, 2026<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Effective as of: August 19, 2026 This Privacy Policy explains how WP2 OY (hereinafter \u201cRusty,\u201d \u201cwe,\u201d or \u201cthe company\u201d) processes personal data when you use the website rusty.ee (hereinafter \u201cthe website\u201d). 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